2007 Isuzu i-370 The durable underbody skid plates protect the oil pan, front differential and transfer case.
When daylight is scarce, but the job is far from finished, you won’t be left in the dark loading or unloading thanks to the cleverly placed cargo box light.
Eight sturdy tie down hooks, strategically located throughout the i-370’s spacious bed, helps you keep your load from shifting in transit.
2007 Isuzu i-290 Sport Truck
The project vehicles — a 2007 i-290 Extended Cab Sport Truck and a 2007 i-370 4x4 Crew Cab Off-Road Truck — are designed to show consumers how they can customize an Isuzu Pickup with readily available aftermarket equipment.
"These trucks may look like concept vehicles," said Rick Stipa, executive manager, accessory and product planning for Isuzu Motors America, Inc. "But any customer, with a little bit of effort and imagination, can own a new Isuzu truck virtually identical to either of these showstoppers."
It began as a stock Pacific Blue 2007 Isuzu i-290 4x2 Extended Cab. But the i-290 Sport Truck — now featuring bright gold stripes from Ape Graphics and a Snugtop tonneau cover — is anything but ordinary. A Ground Force lowering kit drops the vehicle two to three inches for an aggressive stance, while wide 255/45R20 Toyo Proxes S/T tires on 20-inch American Racing wheels provide a street-ready look while enhancing grip and overall performance on-road.
On the outside, Street Scene Equipment contributed Cal-Vu signal mirrors, front bumper cover, wiper cowl, roll pan and side skirts, all painted body color by L&G Enterprises. Street Scene upper and lower chrome Speed Grille inserts, custom hidden hitch and valance driving lights complete the look.
Underneath and inside, the i-290 Sport Truck offers up a Kinetik battery supplied by Stir Marketing, a Gibson exhaust system, and black leather seats with body-color-keyed Pacific Blue inserts from Roadwire and Classic Soft Trim. The whole package, according to Mike Spagnola, president of Street Scene Equipment, is expected to appeal to young males up to 30 years of age — and the young at heart.
This vehicle embodies street-truck performance for those that like to be seen cruising in style. Both looks and handling are improved on the asphalt where this concept is most likely to be found.
2007 Isuzu i-370 Off-Road TruckThe project vehicles — a 2007 i-290 Extended Cab Sport Truck and a 2007 i-370 4x4 Crew Cab Off-Road Truck — are designed to show consumers how they can customize an Isuzu Pickup with readily available aftermarket equipment.
While the i-290 Sport Truck represents one approach to affordable, available personalization for Isuzu Pickup buyers, the i-370 Off-Road Truck demonstrates that customization can go in a completely different direction.
Beginning with a stock Pacific Blue 2007 Isuzu i-370 4x4 Crew Cab, the Street Scene team raised the truck with a four-inch lift kit from Skyjacker, then added 35-inch BFGoodrich tires outfitted with American Racing wheels that are slick, literally-because they are Teflon coated, the better to wash off the muck from an excursion on a muddy trail.
The Street Scene-supplied signal mirrors, front bumper cover, wiper cowl and roll pan were painted body color by L&G Enterprises. The hyper-aggressive look is enhanced with Street Scene’s Speed Grille inserts, custom hidden hitch, flip-up license plate kit and 6.5-inch driving lights; nerf bars and Dakar light bar from Rampage; custom gold stripes from Ape Graphics; and bedliner and tailgate extender from Isuzu Motors America. Like the i-290, the i-370 Off-Road Truck features a Kinetik battery, Gibson exhaust, and leather seats from Roadwire and Classic Soft Trim.
"This truck," says Spagnola, "demonstrates just how much you can do and how far you can go with an Isuzu Pickup — from hunting, camping and mountain climbing to hitting the dunes and towing your motorcycles. It’s a rugged American look that will appeal to active adults of a wide variety of ages and interests."
Both project trucks are based on popular members of the Isuzu Pickup line, which consists of the two-wheel-drive Extended Cab (available as either an i-290 with 2.9-liter, 185-horsepower four-cylinder engine or as an i-370 with a 242-horse, 3.7-liter inline five) and the five-cylinder i-370 Crew Cab (available in both two- and four-wheel-drive models).
2007 Isuzu RodeoOriginally launced in the UK in November 2003, the Rodeo racked up three major awards in its first year of going on sale, being acknowledged as the most up-to-date and sophisticated in its class.
The Rodeo’s tally of awards includes Japan’s ‘2005 Good Design Award’, ‘Best Double Cab Pickup’ from Used Car Buyer magazine and ‘Lifestyle Pickup Winner’ from 4x4 magazine. The Rodeo also won The Caravan Club’s ‘2005 Towcar of the Year – Utility Class’ accolade plus ‘Best-In-Class’ title from What Van? magazine. Now, with its fresh new look and outstandingly refined, powerful and fuel-efficient diesel engine plus improvements to its already plush interior, the new-look Rodeo is set to regain its crown.
The new three-model range will comprise the Rodeo, Rodeo Denver Max and later in the year a Rodeo Denver Max LE which will boast an uprated engine courtesy of Prodrive plus an ultra-luxury interior and lavish equipment tally.
All models feature safety features normally only found on passenger cars such as ABS with EBD, twin front airbags, door-intrusion beams, front and rear crush zones and three-point seatbelts for all occupants – even the rear centre passenger.
Because of their 1,000kg-plus payloads, all Rodeos allow a registered company to reclaim the VAT. Meanwhile, despite recent tax changes, company car drivers still enjoy a substantial saving compared to someone running a typical mid-sized saloon, estate, MPV or 4x4.
